
{"id":2990,"date":"2024-05-11T07:18:41","date_gmt":"2024-05-11T07:18:41","guid":{"rendered":"https:\/\/chuyendoiso.haiphong.gov.vn\/?p=2990"},"modified":"2024-05-27T07:24:56","modified_gmt":"2024-05-27T07:24:56","slug":"chuyen-doi-so-chuyen-doi-xanh-la-giai-phap-giup-doanh-nghiep-phat-trien-ben-vung","status":"publish","type":"post","link":"https:\/\/chuyendoiso.haiphong.gov.vn\/index.php\/2024\/05\/11\/chuyen-doi-so-chuyen-doi-xanh-la-giai-phap-giup-doanh-nghiep-phat-trien-ben-vung\/","title":{"rendered":"Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 &#8211; chuy\u1ec3n \u0111\u1ed5i xanh l\u00e0 gi\u1ea3i ph\u00e1p gi\u00fap doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng"},"content":{"rendered":"<h4 class=\"detail-sapo\" data-role=\"sapo\"><strong>Ng\u00e0y 10\/5\/2024, t\u1ea1i TPHCM, \u0111\u00e3 ch\u00ednh th\u1ee9c khai m\u1ea1c\u00a0H\u1ed9i ngh\u1ecb v\u00e0 Tri\u1ec3n l\u00e3m Biztech Vi\u1ec7t Nam 2024\u00a0v\u1edbi ch\u1ee7 \u0111\u1ec1 &#8220;Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 xanh &#8211; T\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng&#8221;.<\/strong><\/h4>\n<div class=\"detail-cmain \">\n<div class=\"detail-content afcbc-body\" data-role=\"content\" data-io-article-url=\"\/chuyen-doi-so-chuyen-doi-xanh-la-giai-phap-giup-doanh-nghiep-phat-trien-ben-vung-197240510152743923.htm\">\n<p>\u0110\u00e2y l\u00e0 l\u1ea7n th\u1ee9 hai ch\u01b0\u01a1ng tr\u00ecnh \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c b\u1edfi Hi\u1ec7p h\u1ed9i Ph\u1ea7n m\u1ec1m v\u00e0 D\u1ecbch v\u1ee5 CNTT Vi\u1ec7t Nam (VINASA) nh\u1eb1m m\u1ee5c \u0111\u00edch k\u1ebft n\u1ed1i B2B, B2B2C, th\u00fac \u0111\u1ea9y chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong kh\u1ed1i doanh nghi\u1ec7p. Ch\u01b0\u01a1ng tr\u00ecnh di\u1ec5n ra trong 02 ng\u00e0y 10-11\/5\/2024 t\u1ea1i Tp. H\u1ed3 Ch\u00ed Minh v\u1edbi 07 phi\u00ean H\u1ed9i th\u1ea3o, tri\u1ec3n l\u00e3m v\u00e0 ho\u1ea1t \u0111\u1ed9ng k\u1ebft n\u1ed1i giao th\u01b0\u01a1ng, v\u1edbi s\u1ef1 tham d\u1ef1 c\u1ee7a h\u01a1n 2.000 l\u01b0\u1ee3t \u0111\u1ea1i bi\u1ec3u l\u00e0 c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o, nh\u00e0 qu\u1ea3n l\u00fd doanh nghi\u1ec7p, 50 di\u1ec5n gi\u1ea3, chuy\u00ean gia.<\/p>\n<figure class=\"VCSortableInPreviewMode\">\n<div><a class=\"detail-img-lightbox\" title=\"H\u1ed9i ngh\u1ecb v\u00e0 Tri\u1ec3n l\u00e3m Biztech Vi\u1ec7t Nam 2024\" href=\"https:\/\/mic.mediacdn.vn\/639352410187198464\/2024\/5\/10\/20240510pg1vinasa-17153293458831996774048.jpg\" target=\"_blank\" rel=\"noopener\" data-fancybox=\"img-lightbox\"><img loading=\"lazy\" decoding=\"async\" id=\"img_89754558319960064\" class=\"lightbox-content\" title=\"Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 - chuy\u1ec3n \u0111\u1ed5i xanh l\u00e0 gi\u1ea3i ph\u00e1p gi\u00fap doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng\n- \u1ea2nh 1.\" src=\"https:\/\/mic.mediacdn.vn\/thumb_w\/720\/639352410187198464\/2024\/5\/10\/20240510pg1vinasa-17153293458831996774048.jpg\" alt=\"Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 - chuy\u1ec3n \u0111\u1ed5i xanh l\u00e0 gi\u1ea3i ph\u00e1p gi\u00fap doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng\n- \u1ea2nh 1.\" width=\"2560\" height=\"1707\" data-author=\"\" data-original=\"https:\/\/mic.mediacdn.vn\/639352410187198464\/2024\/5\/10\/20240510pg1vinasa-17153293458831996774048.jpg\" \/><\/a><\/div><figcaption class=\"PhotoCMS_Caption\">\n<p data-placeholder=\"Nh\u1eadp ch\u00fa th\u00edch \u1ea3nh\">H\u1ed9i ngh\u1ecb v\u00e0 Tri\u1ec3n l\u00e3m Biztech Vi\u1ec7t Nam 2024<\/p>\n<\/figcaption><\/figure>\n<h6><strong><em>45% CEO to\u00e0n c\u1ea7u kh\u00f4ng t\u1ef1 tin v\u1ec1 s\u1ef1 s\u1ed1ng s\u00f3t trong 1 th\u1eadp k\u1ef7 t\u1edbi &#8211; Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 &#8211; chuy\u1ec3n \u0111\u1ed5i xanh l\u00e0 gi\u1ea3i ph\u00e1p ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng<\/em><\/strong><\/h6>\n<p>Theo B\u00e1o c\u00e1o kh\u1ea3o s\u00e1t CEO to\u00e0n c\u1ea7u l\u1ea7n th\u1ee9 27 c\u1ee7a PwC,\u00a0 45% CEO to\u00e0n c\u1ea7u kh\u00f4ng t\u1ef1 tin li\u1ec7u doanh nghi\u1ec7p c\u00f3 th\u1ec3 s\u1ed1ng s\u00f3t \u0111\u01b0\u1ee3c trong th\u1eadp k\u1ef7 t\u1edbi hay kh\u00f4ng n\u1ebfu v\u1eabn ti\u1ebfp t\u1ee5c con \u0111\u01b0\u1eddng ph\u00e1t tri\u1ec3n nh\u01b0 hi\u1ec7n nay. Con s\u1ed1 n\u00e0y t\u0103ng h\u01a1n 6% so v\u1edbi k\u1ebft qu\u1ea3 kh\u1ea3o s\u00e1t n\u0103m 2023 l\u00e0 39%.\u00a0 Vi\u1ec7c thay \u0111\u1ed5i l\u00e0 b\u1eaft bu\u1ed9c tr\u01b0\u1edbc s\u1ef1 bi\u1ebfn \u0111\u1ed9ng r\u1ea5t l\u1edbn v\u1ec1 c\u00e1c \u0111i\u1ec1u ki\u1ec7n kinh t\u1ebf, ch\u00ednh tr\u1ecb to\u00e0n c\u1ea7u. Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 &#8211; chuy\u1ec3n \u0111\u1ed5i xanh l\u00e0 gi\u1ea3i ph\u00e1p cho s\u1ef1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng.<\/p>\n<p>C\u0169ng theo k\u1ebft qu\u1ea3 kh\u1ea3o s\u00e1t, 3 \u0111\u1ed9ng l\u1ef1c l\u1edbn nh\u1ea5t c\u1ee7a vi\u1ec7c th\u1ef1c hi\u1ec7n ESG c\u1ee7a doanh nghi\u1ec7p l\u00e0: C\u1ea3i thi\u1ec7n h\u00ecnh \u1ea3nh, th\u01b0\u01a1ng hi\u1ec7u v\u00e0 uy t\u00edn c\u1ee7a doanh nghi\u1ec7p (v\u1edbi 78%); Duy tr\u00ec c\u1ea1nh tranh tr\u00ean th\u1ecb tr\u01b0\u1eddng (v\u1edbi 63%); v\u00e0 \u00c1p l\u1ef1c t\u1eeb nh\u00e0 \u0111\u1ea7u t\u01b0 (v\u1edbi 40%). \u00c1p l\u1ef1c t\u1eeb Ch\u00ednh ph\u1ee7 kh\u00f4ng ph\u1ea3i l\u00e0 g\u00e1nh n\u1eb7ng th\u00fac \u0111\u1ea9y doanh nghi\u1ec7p th\u1ef1c hi\u1ec7n ESG v\u1edbi ch\u1ec9 28% ng\u01b0\u1eddi l\u1ef1a ch\u1ecdn tr\u1ea3 l\u1eddi.<\/p>\n<p>T\u1ea1i h\u1ed9i ngh\u1ecb, chuy\u00ean gia KPMG cho bi\u1ebft: &#8220;Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 &#8211; chuy\u1ec3n \u0111\u1ed5i xanh, th\u1ef1c h\u00e0nh ESG s\u1ebd gi\u00fap c\u00e1c doanh nghi\u1ec7p: x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c l\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng, c\u1ea3i thi\u1ec7n \u0111\u01b0\u1ee3c ch\u1ec9 ti\u00eau t\u00e0i ch\u00ednh, t\u0103ng l\u1ee3i th\u1ebf c\u1ea1nh tranh, t\u1ea1o ra kh\u1ea3 n\u0103ng v\u1eadn h\u00e0nh b\u1ec1n v\u1eefng v\u00e0 h\u1ea5p d\u1eabn c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0.&#8221;<\/p>\n<p>Theo c\u00e1c chuy\u00ean gia c\u1ee7a Vi\u1ec7n ti\u00eau chu\u1ea9n Anh (bsi.), Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 t\u0103ng kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng, ch\u1ed1ng ch\u1ecbu; Chuy\u1ec3n \u0111\u1ed5i xanh l\u00e0 gi\u1ea3m ph\u00e1t th\u1ea3i; T\u0103ng tr\u01b0\u1edfng xanh &#8211; gi\u00fap ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng&#8221;.<\/p>\n<p>Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 &#8211; Chuy\u1ec3n \u0111\u1ed5i xanh \u0111ang l\u00e0 c\u1eb7p song sinh chuy\u1ec3n \u0111\u1ed5i quan tr\u1ecdng nh\u1ea5t. Mu\u1ed1n xanh ph\u1ea3i d\u00f9ng s\u1ed1 &#8211; kh\u00f4ng c\u00f3 s\u1ed1 th\u00ec kh\u00f4ng th\u1ec3 chuy\u1ec3n nhanh. Mu\u1ed1n s\u1ed1 ph\u1ea3i d\u00f9ng xanh. N\u1ebfu kh\u00f4ng d\u00f9ng c\u00f4ng ngh\u1ec7 xanh s\u1ebd ti\u00eau t\u1ed1n nhi\u1ec1u n\u0103ng l\u01b0\u1ee3ng, t\u00e0i nguy\u00ean v\u00e0 h\u1ee7y ho\u1ea1i tr\u00e1i \u0111\u1ea5t. V\u00ec v\u1eady, 80% c\u00e1c doanh nghi\u1ec7p l\u1edbn \u0111ang c\u00f3 k\u1ebf ho\u1ea1ch \u0111\u1ea7u t\u01b0 cho ESG, v\u00e0 60% doanh nghi\u1ec7p coi ESG l\u00e0 tr\u1ecdng t\u00e2m ch\u1ee7 ch\u1ed1t ho\u1eb7c ti\u00eau ch\u00ed ch\u1ee7 ch\u1ed1t trong vi\u1ec7c l\u1ef1a ch\u1ecdn v\u00e0 \u01b0u ti\u00ean c\u00e1c s\u00e1ng ki\u1ebfn s\u1ed1. (B\u00e1o c\u00e1o c\u1ee7a Boston Consulting Group &#8211; BCG)<\/p>\n<h6><strong><em>Th\u00fac \u0111\u1ea9y Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 xanh &#8211; h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng<\/em><\/strong><\/h6>\n<p>Hi\u1ec7n t\u1ea1i, c\u00e1c doanh nghi\u1ec7p kh\u1ed1i s\u1ea3n xu\u1ea5t, t\u00e0i ch\u00ednh, v\u00e0 c\u00f4ng ngh\u1ec7 \u0111ang \u0111i \u0111\u1ea7u trong chuy\u1ec3n \u0111\u1ed5i s\u1ed1 xanh. Nh\u1eefng t\u00ean tu\u1ed5i c\u00f3 th\u1ec3 k\u1ec3 \u0111\u1ebfn nh\u01b0: Vinamilk, Heineken, FPT, Momo, VNpay\u2026 Ngu\u1ed3n v\u1ed1n t\u00edn d\u1ee5ng xanh cho c\u00e1c doanh nghi\u1ec7p Vi\u1ec7t Nam c\u0169ng \u0111\u01b0\u1ee3c t\u0103ng l\u00ean nhanh ch\u00f3ng kh\u00f4ng ch\u1ec9 t\u1eeb c\u00e1c t\u1ed5 ch\u1ee9c t\u00edn d\u1ee5ng trong n\u01b0\u1edbc, m\u00e0 c\u00f2n c\u00f3 cam k\u1ebft t\u1eeb c\u00e1c n\u01b0\u1edbc ph\u00e1t tri\u1ec3n nh\u01b0 M\u1ef9, Ch\u00e2u \u00c2u.<\/p>\n<p><strong>H\u1ed9i ngh\u1ecb v\u00e0 Tri\u1ec3n l\u00e3m Biztech Vi\u1ec7t Nam 2024<\/strong>\u00a0v\u1edbi ch\u1ee7 \u0111\u1ec1 &#8220;Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 xanh &#8211; T\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng&#8221;, h\u01b0\u1edbng \u0111\u1ebfn m\u1ee5c ti\u00eau c\u1ee5 th\u1ec3: Chia s\u1ebb th\u00f4ng tin, ki\u1ebfn th\u1ee9c, kinh nghi\u1ec7m, h\u01b0\u1edbng d\u1eabn chuy\u1ec3n \u0111\u1ed5i s\u1ed1, chuy\u1ec3n \u0111\u1ed5i s\u1ed1 theo t\u1eebng nghi\u1ec7p v\u1ee5 c\u1ee5 th\u1ec3: Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p, CRM, Marketing, E-commerce, s\u1ea3n xu\u1ea5t, t\u1eadp hu\u1ea5n v\u1ec1 ESG. T\u01b0 v\u1ea5n &amp; k\u1ebft n\u1ed1i chuy\u1ec3n \u0111\u1ed5i s\u1ed1 v\u1edbi chuy\u00ean gia h\u00e0ng \u0111\u1ea7u v\u1ec1 chuy\u1ec3n \u0111\u1ed5i k\u00e9p. \u0110\u1ed3ng th\u1eddi gi\u1edbi thi\u1ec7u c\u00e1c n\u1ec1n t\u1ea3ng, gi\u1ea3i ph\u00e1p s\u1ed1 hi\u1ec7u qu\u1ea3 gi\u00fap doanh nghi\u1ec7p ti\u1ebfp c\u1eadn nhanh ch\u00f3ng v\u1edbi xu h\u01b0\u1edbng chuy\u1ec3n \u0111\u1ed5i xanh.<\/p>\n<p>\u00d4ng Nguy\u1ec5n V\u0103n Khoa, Ch\u1ee7 t\u1ecbch VINASA, Tr\u01b0\u1edfng Ban t\u1ed5 ch\u1ee9c cho bi\u1ebft: &#8220;Ch\u00ednh ph\u1ee7 cam k\u1ebft r\u1ea5t m\u1ea1nh m\u1ebd c\u1ee7a v\u1ec1 NETZERO. C\u00e1c th\u1ecb tr\u01b0\u1eddng l\u1edbn tr\u00ean th\u1ebf gi\u1edbi nh\u01b0 M\u1ef9, Ch\u00e2u \u00c2u \u0111\u00e3 b\u1eaft \u0111\u1ea7u \u00e1p d\u1ee5ng C\u01a1 ch\u1ebf \u0111i\u1ec1u ch\u1ec9nh Carbon &#8211; nh\u1eefng r\u00e0o c\u1ea3n, ti\u00eau chu\u1ea9n v\u1ec1 Chuy\u1ec3n \u0111\u1ed5i xanh, v\u1ec1 ESG \u0111\u1ed1i v\u1edbi c\u00e1c h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5, gi\u1ea3i ph\u00e1p nh\u1eadp kh\u1ea9u. Ngay c\u1ea3 c\u00e1c doanh nghi\u1ec7p c\u00f4ng ngh\u1ec7, cung c\u1ea5p d\u1ecbch v\u1ee5 CNTT cho Nh\u1eadt, Ch\u00e2u \u00c2u, c\u0169ng \u0111\u00e3 b\u1eaft \u0111\u1ea7u ph\u1ea3i khai b\u00e1o, \u0111\u00e1p \u1ee9ng nh\u1eefng ti\u00eau chu\u1ea9n v\u1ec1 ESG cho \u0111\u1ed1i t\u00e1c h\u00e0ng n\u0103m.<\/p>\n<p>B\u00ean c\u1ea1nh \u0111\u00f3, c\u00e1c doanh nghi\u1ec7p c\u00f4ng ngh\u1ec7 &#8211; ngo\u00e0i vi\u1ec7c ph\u1ea3i tri\u1ec3n khai chuy\u1ec3n \u0111\u1ed5i s\u1ed1 &#8211; chuy\u1ec3n \u0111\u1ed5i xanh, th\u1ef1c h\u00e0nh ESG cho m\u00ecnh, c\u00f2n g\u00e1nh th\u00eam tr\u1ecdng tr\u00e1ch, n\u1ed7 l\u1ef1c h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng Chuy\u1ec3n \u0111\u1ed5i&#8221;!<\/p>\n<div id=\"ObjectBoxContent_1715329233151\" class=\"VCSortableInPreviewMode alignCenter\" data-back=\"#FFFBF2\" data-border=\"#F2D1AA\" data-text-color=\"#333333\">\n<div class=\"\">\n<p><strong>H\u1ed9i ngh\u1ecb v\u00e0 Tri\u1ec3n l\u00e3m Biztech Vi\u1ec7t Nam 2024\u00a0<\/strong>v\u1edbi h\u01a1n 50 di\u1ec5n gi\u1ea3, chuy\u00ean gia c\u0169ng t\u1eadp trung chia s\u1ebb, th\u1ea3o lu\u1eadn, h\u01b0\u1edbng d\u1eabn v\u00e0 t\u01b0 v\u1ea5n c\u00e1ch th\u1ee9c, ph\u01b0\u01a1ng ph\u00e1p chuy\u1ec3n \u0111\u1ed5i s\u1ed1 cho t\u1eebng \u0111\u1ed1i t\u01b0\u1ee3ng doanh nghi\u1ec7p t\u1ea1i 06 phi\u00ean H\u1ed9i th\u1ea3o chuy\u00ean \u0111\u1ec1:<\/p>\n<p><strong>Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p 4.0<\/strong>: Gi\u1edbi thi\u1ec7u c\u00e1c gi\u1ea3i ph\u00e1p th\u00fac \u0111\u1ea9y qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p 4.0, c\u00e1ch \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 n\u00e2ng cao, s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 AI hi\u1ec7u qu\u1ea3 trong v\u1eadn h\u00e0nh v\u00e0 qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p, c\u00f9ng v\u1edbi \u0111\u00f3 l\u00e0 chia s\u1ebb kinh nghi\u1ec7m chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u00f4ng t\u00e1c qu\u1ea3n tr\u1ecb th\u00e0nh c\u00f4ng t\u1eeb doanh nghi\u1ec7p SMEs.<\/p>\n<p><strong>Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 qu\u1ea3n tr\u1ecb kh\u00e1ch h\u00e0ng \u2013 CRM<\/strong>: Phi\u00ean h\u1ed9i th\u1ea3o \u0111\u01b0\u1ee3c c\u00e1c chuy\u00ean gia h\u00e0ng \u0111\u1ea7u v\u1ec1 CRM, v\u00e0 c\u00e1c doanh nghi\u1ec7p \u0111ang cung c\u1ea5p n\u1ec1n t\u1ea3ng CRM cho h\u00e0ng ng\u00e0nh doanh nghi\u1ec7p,&#8230; chia s\u1ebb v\u1ec1 nh\u1eefng case study c\u1ee5 th\u1ec3 tri\u1ec3n khai CRM, t\u1ea1o n\u1ec1n t\u1ea3ng cho khai th\u00e1c d\u1eef li\u1ec7u, gia t\u0103ng gi\u00e1 tr\u1ecb m\u1edbi cho kh\u00e1ch h\u00e0ng, th\u00fac \u0111\u1ea9y t\u0103ng tr\u01b0\u1edfng c\u1ee7a doanh nghi\u1ec7p, h\u01b0\u1edbng d\u1eabn x\u00e2y d\u1ef1ng h\u00e0nh tr\u00ecnh tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng hi\u1ec7u qu\u1ea3, \u0111\u1ec3 doanh nghi\u1ec7p &#8220;T\u0103ng tr\u01b0\u1edfng, An to\u00e0n, B\u1ec1n v\u1eefng&#8221;.<\/p>\n<p><strong>Martech &#8211; T\u0103ng l\u1ee3i th\u1ebf c\u1ea1nh tranh:\u00a0<\/strong>Gi\u1edbi thi\u1ec7u c\u00e1c xu h\u01b0\u1edbng, k\u00eanh truy\u1ec1n th\u00f4ng marketing, ti\u1ebfp th\u1ecb s\u1ed1 n\u1ed5i b\u1eadt v\u00e0 t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c l\u1ef1a ch\u1ecdn c\u00e1c c\u00f4ng c\u1ee5 \u0111\u1ec3 t\u1ed1i \u01b0u ho\u1ea1t \u0111\u1ed9ng marketing, \u0111o l\u01b0\u1eddng v\u00e0 ph\u00e2n t\u00edch hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng Digital Marketing, \u0111\u1ec3 t\u0103ng kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn th\u1ecb tr\u01b0\u1eddng, t\u0103ng l\u1ee3i th\u1ebf c\u1ea1nh tranh.<\/p>\n<p><strong>T\u0103ng tr\u01b0\u1edfng \u0111\u1ed9t ph\u00e1 v\u1edbi E-Commerce &amp; Social Commerce<\/strong>: H\u01b0\u1edbng d\u1eabn doanh nghi\u1ec7p chinh ph\u1ee5c th\u1ecb tr\u01b0\u1eddng nhanh b\u1eb1ng E-commerce v\u00e0 Social Commerce, gi\u1edbi thi\u1ec7u c\u00e1c gi\u1ea3i ph\u00e1p b\u00e1n h\u00e0ng \u0111a k\u00eanh, k\u1ebft h\u1ee3p KOL\/KOC \u0111\u1ec3 th\u00fac \u0111\u1ea9y doanh s\u1ed1, kinh nghi\u1ec7m b\u00e1n h\u00e0ng h\u1ed7 tr\u1ee3 hi\u1ec7u qu\u1ea3 cho doanh nghi\u1ec7p.<\/p>\n<p><strong>Chuy\u1ec3n \u0111\u1ed5i S\u1ed1 Xanh cho doanh nghi\u1ec7p s\u1ea3n xu\u1ea5t<\/strong>: T\u0103ng nh\u1eadn th\u1ee9c v\u1ec1 \u00fd ngh\u0129a v\u00e0 t\u1ea7m quan tr\u1ecdng c\u1ee7a chuy\u1ec3n \u0111\u1ed5i s\u1ed1 xanh, h\u01b0\u1edbng d\u1eabn th\u1ef1c h\u00e0nh ESG trong s\u1ea3n xu\u1ea5t, gi\u1edbi thi\u1ec7u c\u00e1c gi\u1ea3i ph\u00e1p t\u1ef1 \u0111\u1ed9ng h\u00f3a \u0111\u1ec3 t\u1ed1i \u01b0u v\u1eadn h\u00e0nh v\u00e0 qu\u1ea3n tr\u1ecb trong nh\u00e0 m\u00e1y.<\/p>\n<p><strong>H\u1ed9i th\u1ea3o t\u1eadp hu\u1ea5n v\u00e0 t\u01b0 v\u1ea5n v\u1ec1 ESG:<\/strong>\u00a0T\u1eadp hu\u1ea5n c\u1ee5 th\u1ec3 cho doanh nghi\u1ec7p nh\u1eefng th\u00f4ng tin c\u1eadp nh\u1eadt v\u1ec1 xu h\u01b0\u1edbng ESG, tri\u1ec3n khai ESG hi\u1ec7u qu\u1ea3 cho doanh nghi\u1ec7p, chia s\u1ebb kinh nghi\u1ec7m th\u1ef1c ti\u1ec5n t\u1eeb nh\u1eefng doanh nghi\u1ec7p ti\u00ean phong trong vi\u1ec7c \u00e1p d\u1ee5ng ESG.<\/p>\n<p><strong>H\u1ed9i ngh\u1ecb v\u00e0 Tri\u1ec3n l\u00e3m Biztech Vi\u1ec7t Nam 2024\u00a0<\/strong>l\u00e0 s\u1ef1 ki\u1ec7n k\u1ebft n\u1ed1i B2B v\u1ec1 chuy\u1ec3n \u0111\u1ed5i s\u1ed1, \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c th\u01b0\u1eddng ni\u00ean t\u1eeb n\u0103m 2023, h\u01b0\u1edbng \u0111\u1ebfn gi\u1edbi thi\u1ec7u, chia s\u1ebb ki\u1ebfn th\u1ee9c, kinh nghi\u1ec7m, c\u00e1c gi\u1ea3i ph\u00e1p v\u1ec1 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong c\u00e1c l\u0129nh v\u1ef1c ho\u1ea1t \u0111\u1ed9ng, v\u1eadn h\u00e0nh, qu\u1ea3n l\u00fd c\u1ee7a c\u00e1c doanh nghi\u1ec7p nh\u1eb1m n\u00e2ng cao hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng qu\u1ea3n tr\u1ecb, s\u1ea3n xu\u1ea5t, kinh doanh, marketing, truy\u1ec1n th\u00f4ng, b\u00e1n h\u00e0ng cho c\u00e1c doanh nghi\u1ec7p, t\u1ed5 ch\u1ee9c. H\u01a1n th\u1ebf, xu h\u01b0\u1edbng Chuy\u1ec3n \u0111\u1ed5i xanh v\u00e0 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng, g\u1eafn v\u1edbi chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111\u01b0\u1ee3c ch\u00fa tr\u1ecdng truy\u1ec1n t\u1ea3i t\u1eeb ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n, \u0111\u1ebfn nh\u1eefng ti\u00eau chu\u1ea9n, \u0111o l\u01b0\u1eddng, v\u00e0 h\u1ec7 sinh th\u00e1i c\u00e1c s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 ESG \u0111\u01b0\u1ee3c \u0111\u1eb7c bi\u1ec7t truy\u1ec1n t\u1ea3i \u0111\u1eadm n\u00e9t.<\/p>\n<p><em>Ngu\u1ed3n: https:\/\/mic.gov.vn\/<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Ch\u00ednh th\u1ee9c khai m\u1ea1c H\u1ed9i ngh\u1ecb v\u00e0 Tri\u1ec3n l\u00e3m Biztech Vi\u1ec7t Nam 2024 v\u1edbi ch\u1ee7 \u0111\u1ec1 &#8220;Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 xanh &#8211; T\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng&#8221;<\/p>\n","protected":false},"author":2,"featured_media":2991,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[13],"tags":[],"class_list":{"0":"post-2990","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tin-tuc"},"_links":{"self":[{"href":"https:\/\/chuyendoiso.haiphong.gov.vn\/index.php\/wp-json\/wp\/v2\/posts\/2990","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/chuyendoiso.haiphong.gov.vn\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/chuyendoiso.haiphong.gov.vn\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/chuyendoiso.haiphong.gov.vn\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/chuyendoiso.haiphong.gov.vn\/index.php\/wp-json\/wp\/v2\/comments?post=2990"}],"version-history":[{"count":1,"href":"https:\/\/chuyendoiso.haiphong.gov.vn\/index.php\/wp-json\/wp\/v2\/posts\/2990\/revisions"}],"predecessor-version":[{"id":2992,"href":"https:\/\/chuyendoiso.haiphong.gov.vn\/index.php\/wp-json\/wp\/v2\/posts\/2990\/revisions\/2992"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/chuyendoiso.haiphong.gov.vn\/index.php\/wp-json\/wp\/v2\/media\/2991"}],"wp:attachment":[{"href":"https:\/\/chuyendoiso.haiphong.gov.vn\/index.php\/wp-json\/wp\/v2\/media?parent=2990"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/chuyendoiso.haiphong.gov.vn\/index.php\/wp-json\/wp\/v2\/categories?post=2990"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/chuyendoiso.haiphong.gov.vn\/index.php\/wp-json\/wp\/v2\/tags?post=2990"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}